CHOICE - Authentic. Fair. Organic.
With the premium organic tea brand CHOICE, the categories black tea, green tea and mono-herbal tea are revived and brought to the highest quality level.
Price reduction from 01.02.2023 - to the attractive level of Yogi Tea!
CHOICE Premium Organic Black Teas
The handpicked CHOICE organic black teas and black tea blends delight the palate with their full-bodied taste and pamper the soul and senses. Details ...
CHOICE Premium Organic Green Teas
The exquisite, lovely CHOICE organic green teas for connoisseurs convince through highest quality and originality as well as tradition and innovation. Details ...
CHOICE Premium Organic Herbal Teas
The CHOICE organic herbal teas are true classics of the herbal world and cover most important needs for well-being with wonderfully unaltered taste. Details ...
CHOICE loose Premium Organic Black & Green Teas
CHOICE loose leaf teas represent the highest quality level in tea. The high leaf quality of the loose teas ensures an unforgettable tea experience. Details ...
CHOICE – The Revolution in the Tea Shelf!
CHOICE is the premium brand from YOGI TEA. As a pioneer and co-founder of Ayurvedic wellness teas, Yogi Tea contributes its decades of expertise and quality with the high-quality CHOICE organic teas. With the CHOICE organic tea brand, the categories of black tea, green tea and mono-herbal tea in particular are revived and, from the very beginning, are brought to the highest quality level! The focus is on health, well-being, sustainability, naturalness and unadulterated quality.
Highest Quality & Full-Bodied Taste
All CHOICE teas are made from 100% organic ingredients. They are free of flavours or other additives, and have been certified by the Rainforest Alliance. They are vibrant and lively with a strong, full-bodied taste in every sip. CHOICE's motto is:
"We create tea with the best taste so that you can show the world the most beautiful you, and not what's left of you."
- Selection of the world's best tea-growing regions by tea leaf type
- Black tea: Africa (Rwanda); India (Assam, Darjeeling)
- Green tea: China (Hunan)
- Selected tea plantations with which exists a personal relationship
- Exclusively hand-picked at the best harvest time
- Gentle, careful refinement for a smooth, full-bodied taste
- Complete direct sourcing for fair conditions
- Developed in-house with top tea experts
- 100% organic ingredients, free of any flavours and additives
- Strictest quality controls from harvest to cup
Tea Brand with Attitude: Organic. Ethical. Fair. Sustainable.
All CHOICE teas are Rainforest Alliance certified, a first for tea
- Holistic certification with requirements for social, economic and ecological standards
- Commitment against unsustainable production and market practices and to ensuring high labour standards
- Main focus: improving the living conditions of farmers and their families
- In addition to the certification of black and green tea, also procurement of high-quality organic herbs
- Initiation of significant, long-term projects at the spot at farm level
Attractive, Modern Design with FSC Certificate
- The appealing modern design celebrates the natural beauty, grace and quality of CHOICE Tea
- Flowering bouquets stand for the preciousness of these traditional teas
- Deep colouring and minimalism underline the high premium quality
- Good distinguishability and individuality of all individual CHOICE teas
- Inside each box there is a QR code for a direct link to the sustainability information on the website
- FSC-certified packaging from the box to the tea bag